Luma has raised $25.5M in a Series A round, a bet that the path to artificial general intelligence runs through video, 3D, and generative media rather than just text. The funding was led by Amplify Partners, with participation from General Catalyst, South Park Commons, Z47, nVentures, and a roster of individual backers including Andreas Klinger, David Beyer, and Mike Dauber.
The company is building what it calls Multimodal AGI-models that can generate, understand, and operate in the physical world-and has already shipped some of that work in Dream Machine, a product aimed at helping creators and teams turn ideas into visuals quickly. The round signals continued investor appetite for startups pushing beyond language models into richer, more spatial forms of AI.
